⚡ Reasons to Zap: 1) Over 10% conversion rate 2) >1,000% ROAS 3) >20% increase in response when compared to email. See Impact Stories
~Create Effortless Direct Mail
for Every Customer Journey
Send hyper-personalised Direct Mail postcards and letters, automatically triggered by real-time events and actions. We’ll print and post them whenever your customers might be tempted to engage.
45p
Design, print and post
PAYG
No membership, just direct mail.
6.90%
Response Rates
Join the leading brands who rely on ZAP~POST
Features we think you’ll love
The Platform for Direct Mail
Choose your campaign, brandify and personalise your design. Use our bespoke and customisable templates to reflect your brand and make a genuine connection with each customer.
Get the picture in 60 seconds
See how we've simplified Direct Mail Automation…
Your tech stack already loves us
Our integrations with tech partners are robust and seamless, ensuring a smoother workflow. With solid connections already in place, your tasks become significantly easier from the get-go.
Timed to perfection
Successful DM campaigns are relevant to the recipients. Relevance means both content and timing. Connect your marketing automation platform to chime with your audiences.
Review & Collaborate With Ease
Fire proofs over to your stakeholders or get a shareable link in-front of those you need input from. Get everyone viewing the same designs at the same time.
Whatever the occasion
Set up your direct mail automation and post out a campaign for any eventuality. Announce events and remind your database, target VIP customers, reengage inactive customers and acquire new ones…
We’re always evolving
No code
No problems
Life is made easier with our code-free experience. Leave it all to the in-house tech sherpa and get an expert opinion with design input - available to all members on all plans.
Craft unique campaigns as unique as each of your recipients.
Be more Ziggy
Meet Ziggy, the embodiment of the ZAP~POST ethos. As our mascot, the iconic Ziggy represents freedom, creativity, and fluidity. With his vibrancy, he symbolises our commitment to innovation and breaking boundaries, always.
You dream it,
we’ll create it
We listen to our Happy Zappers and respond to feature requests by taking stock of what’s important to you. Our roadmap is public and it’s crucial as a tech biz that we’re always evolving.
When you tell us what’s important, we listen.
Answers for your questions
With annual and monthly plans to choose from, the cost of a Zap depends on how many you want to send. More Zaps = bigger discounts. Our pricing can be found here.
Quicker than you can say ‘Zap me baby one more time’... But in all seriousness you can be up and Zapping in minutes. Select your campaign, customise your design and with your integration(s) connected - we’ll take care of the rest.
It should. You can check out our list of current integrations here.
The paper we use for our Zaps is ethically sourced and FSC accredited. FSC stands for 'Forest Stewardship Council'. The FSC certifies forests all over the world to ensure they meet the highest environmental and social standards. Products made with wood and paper from FSC forests are marked with the 'tick tree' logo. Find out more about our ESG efforts here.
What our members have to say
We had no other way of contacting these customers, so we decided to Zap them and see what happened. For every £1 we spent on Zaps, we ended up getting £14 back in. Since using ZAP~POST, we have discovered a powerful Direct Mail marketing tool we can’t now live without.
ZAP~POST was an obvious choice. The campaigns we have sent so far to varying contact segments have seen some incredible results - both for existing and lapsing customers, increasing conversion and allowing us to re-engage with old customers to bring them back.
...Superdry decided to embark on a three-month trial with ZAP~POST to test the waters of Automated Direct Mail using recipient data from Bloomreach Engagement Cloud as a strategic channel for customer engagement and sales amplification.
Following a review of the market, it was a no-brainer to choose ZAP~POST. No long-term initial commitments; the ability to trial gave us time to measure the value and secure a longer-term budget. The results speak for themselves. ZAP~POST is now our preferred partner for Direct Mail.
...in short the Direct Mail did clearly work better! We’d like to run another campaign as there is obviously great potential with ZAP~POST and Direct Mail for Karen Millen.
Direct Mail is definitely a channel we want to exploit. With so many of our customers opting out of receiving digital marketing. It’s a great way to re-engage with our valued customer base...
Using ZAP~POST technology we are able to personalise every piece of Direct Mail for each individual customer.
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